20 Jul 2015

Pokemon & Hello Kitty Toys for McDonald's

Colorful Kitchen set toys, developed specially for McDonald's France. So, left to right, you see egg cup, drink mixer, ice trays, cookie cutters and stampers, egg cup again and 2 fruit juicers at the center. With this set we were particularly pleased with how surface texture/finishes came out to be: mat or shiny, slightly speckled or smooth (reminds me of days when all of these were Maya shader considerations!). That little extra glossy finish on the character eyes did make the premiums pop!

This set has a bit of a special place in my heart as it was my first lead-designer project over a year ago..It was a challenging one, with numerous re-design attempts... honestly, how many different egg cups/ice trays can one imagine?? 8 is the answer... :D but at the end of the day, hopefully it is enjoyable to use these in kitchen.

Other than that, it pains me, that I rarely do blog updates .. I hope to share some freelance work for a show's mechanical puppets soon enough. And start to throw in some more personal work too.. :/

Lastly, to those who read this, thanks for popping by! (:] xox

23 Jan 2015

Moon Girl!

Hello 2015 (and everyone reading this post :] )! This little  piece is inspired by a genuine artist, who calls herself Soey Milk! I liked keeping it fairly flat looking

2 Dec 2014


 Long time I wanted to try designing animal and human morphed portrait/ caricature... And I got totally inspired to draw away after I saw this amazing photo by Kevin Horan in 'Chattel' series. So it is a rather young 'prince' who looks just a little bit like a sheep . I hope you'll find it quite amusing :]

21 Nov 2014

Life Drawing Awesomeness

Could not stop myself from sharing about it with you. If you're looking for a great Life Drawing Class, There is a really worth wile community in Bethnal Green! Well-equipped studio, pro models and even wide range of tea & biscuits  (and snacks!!) provided.  All for £6 per class. So great...

18 Nov 2014

How To Train Your Dragon 2 Toys

How to Train your Dragon 2 is an exciting film ! The winning designs were the gliders that offered that similar exciting experience. I mean , who didn't get in trouble in their childhood for having too much fun throwing paper planes in the classroom? :D
Working on these toys, about 2 years ago I was learning the ropes of toy design pipeline with this project:  visualizing concepts as well as representing them professionally, creating production artwork (sticker sheets and pictograms for how to use the toy); revising prototypes with redline drawings etc. etc.
I remember the engineering team doing their absolute best to find the perfect balance between the weight of the plastic and shape of paper wings to make it fly with confidence. Very rewarding when it all worked out well in the end.

17 Nov 2014

Rio 2 Toys

Just realized that these birdeys have been released to the markets and I can finally share with you the designs ! (:] They have a very special place in my heart, these toys. 2 and a half years ago it was my first program I worked on for Nestle CPW at The Marketing Store.

At the time all we had was a couple of lines of script on what's gonna happen in the film and a small (very pixelated) drawn designs of the little frog character. I personally love these little whistle figurines..

Smartphone Sound Booster

Carlsberg asked to come up with some cool products for their 'Born to be Chilled' campaign. Out of the range, I've worked on the sound amplifier design . We nick-named it The Slipper :D . There were other designs suggested, such as some cool faceted amplifiers, which I thought looked more cool... But oh well, I guess :]

Generally the product is compatible with most smart devices and does actually boost the sound :D I saw some colleagues around the building doing some little work , their phones playing loud music with the help of this little fella :]

The benefit of silicone material is that the sound bounces around a little bit softer  in the chamber. With hard plastic chamber the sound would have a really tight and sharp quality to it.

It was distributed in ASDA stores at the beginning of summer (sorry, I'm a bit late to share this  design here :/ ) .

30 Oct 2014

Puppy Character Bins

Cuboid characters... something that's caught the design trend I think? It was fun to create this little fella and it might even make it to print on London Southbank bins! (:] 

27 Oct 2014

Change in Heart

Here's something refreshing to product design role....Lately I've been experimenting with animating illustrations. All in preparation for some of animated loops to be played in Thailand's clubs courtesy of my friend and a talented DJ Duncan Mills.

 So here is an animated loop test sequence called change in heart..or rather changing heart.. The basic approach was drawing multiple illustrations and animating opacity change + adding some effect to go with each 'colour stage'.  And there you go, a little tiny sequence.

30 Sep 2014

Breathing Under Water 2

A second batch of storyboard  illustrations for song called Breathing under water by Hiatus Kaiyote. I sense that some 2.5D and 3D warming up is on its way :D

Have a listen, you'll have a lovely 6 minutes..

26 Sep 2014

Guinness World Record Toys for Mcdonalds' Happy Meal

Something I've worked on that I can finally share with the world (only after 2 years of when it was originally worked on  :D). This should be quite a fun range, cause one's supposed to break Guinness World records playing with each item :] 

Take on record breaking challenges here!

17 Sep 2014

Breathing Under Water

These are illustrations for a song called Breathing Under water by Hiatus Kaiyote. Their complex yet harmonized music is inspiring a whole (visual) universe..

I't is a little side project of mine and a collaboration with an awesome illustrator, Sasha. I hope to post way more related stuff near in the future. Including projection visuals, character designs ect. :]

20 Aug 2014

Decora Girl

My attempt at fashion illustration! Recently I have stumbled upon this amazing Japanese street wear style, Decora (check out Phaidon's Fruits) .  These dressed-up teens have some real attitude , too cool! :D  I sketched up this bubbly girl! :] Here is the original reference: 

3 Jun 2014

Think Outside the Box

My graphical interpretation of the abstract and well-overused saying. It served as a development piece for website artwork

2 Jun 2014

Some Sketch Work

I absolutely needed to post something, cause blog hasn't been updated for...a while. These are a few quick study drawings and sketches that I did recently.  I'm pretty happy with these cause the aim was to practice drawing  whilst on lunch break...